Finjan, a cybersecurity pioneer, was ready to launch their patented new VPN service. They had a name, “Invincibull”, and hired LOOK Agency to take it from there. Our job was to design a website and an app that would enable (mainly) men to stay anonymous online while traveling for business. It turns out that this group likes to indulge in fun and decadent past times while on the road. This could be anything from streaming European soccer games to watching the latest Hollywood hit movie.
LuLu’s Mexican Food has relied on LOOK to help deliver authentic, fresh creative since their first restaurant opened on the Alameda in Menlo Park in 2005. We are excited to help celebrate their most recent launch of LuLu’s in Campbell — their fifth location. We help with all the fun stuff like digital marketing campaigns, creating their “Salsa Galsa” customer centric platform, in store menus, gift cards, apparel, etc. — basically, anything and everything that involves their brand which is truly clever and all organic!
As an agency that’s been around for close to 18 years, we have fond memories of the proliferation of giveaways, premiums, trinkets, baubles, knick-knacks, and doodads, which were thought to garner attention and possibly brand awareness “ back in the day”. I mean, if I’m drinking my morning coffee out of a mug with your company’s logo on it, won’t I be building your brand? What about that USB drive you sent me some years back that sits in my drawer fully branded. Was I indebted to you somehow? Should I have given you my business?
PCH homes are modern, luxurious and beautiful. A sleek image makeover means they now have a brand to match. From vehicles to online to collateral, we changed the way they look and transformed their market image to reflect their new tagline “build brilliantly”.
Cowabunga makes delicious, fresh, homemade ice cream. They came to us with a name, and we helped them create a brand vision with the playfulness they wanted. Today, it’s a brand worth every tasty calorie.
LuLu’s Mexican Restaurant created an organic an authentic menu that sets them apart compared to other local chains. Each item is made fresh at the time of the order. LOOK approached building their Brand with the same attention to detail. We have created original campaigns for their digital, social media and loyalty rewards programs along with numerous other retail items including in store and outdoor signage, menu’s, gift cards, advertisements, employee apparel and adverting.
When the City of San Carlos Chamber asked LOOK to rebrand and create a campaign for our hometown where we both live and work, we were thrilled and honored. We breathed new life into the authentic historical legacy of San Carlos that was founded almost a century ago around the tagline; The City of Good Living. We developed a series of custom hand-drawn illustrations that appeal to the City’s architecture, resident’s, retail attractions and activities that make the City unique. The new brand is fresh and energetic, with a nod to history. And you’ll experience it everywhere — from civic collateral to street banners.
When TOWN fine dining restaurant opened up just down the road, LOOK developed a refined overall brand experience. For everything from staff apparel, to the website, to menu design we delivered the sleek sophistication that has made this San Carlos restaurant a regional institution.
In a relationship that’s spanned 12 years, we’ve helped Visa connect with consumers, build bold B2B marketing strategies, and launch breakthrough brands like Visa Checkout. We’re a serious player in financial services marketing because we help brands stand out, share their most powerful stories, provide tools for partners, and drive preference for bottom-line benefit.