client relationships Tag

Client Request we Hear Too Often

Common Client Requests We Hear too Often

Clients — regardless if they’re large or small — can sometimes be vague and somewhat unrealistic when it comes to design guidance and requests. We love our clients, and they mean well, but often we live in two different worlds. Part of a good agency partner is not only design but also educate.

Regardless of the reason, here are the top ten client requests we hear too often, yet secretly cringe when we get them.

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Vis _Diversity Black History Month 2018

LOOK helps Visa LOOK forward

Throughout the month of February, Visa celebrates Black History Month as part of their powerful diversity and inclusion initiatives. We are proud to have worked on this campaign two years running which is not only a chance to honor the achievements of the black community and reflect on the past, but to also examine how to demonstrate inclusion in our everyday interactions with one another and look forward.

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Cardinal Newman High School Comeback Campaign 2018

Client Spotlight: Cardinal Newman High School

Cardinal Newman High School is devastated by the Santa Rosa Fire. Staying close to the brands we create is a joy for any agency, but it can be painful.

Taking a client through the branding process creates a special relationship between the agency and the client team involved. Schools very often create a large stakeholder group to work with the agency during the branding exercise. They often make decisions by consensus, which requires an agency that listens and responds to each stakeholder’s view. This also usually requires more time and more design options on the part of the agency, along with gentle guidance on branding best practices.

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  • Visa Checkout

Visa: Stewards of a Global Brand

In a relationship that’s spanned 12 years, we’ve helped Visa connect with consumers, build bold B2B marketing strategies, and launch breakthrough brands like Visa Checkout. We’re a serious player in financial services marketing because we help brands stand out, share their most powerful stories, provide tools for partners, and drive preference for bottom-line benefit.

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LOOK Inside: Managing Remote Client Relationships

Client Meetings

Oftentimes clients come to us having never worked with an agency before. To them, it can seem like a mysterious process in which they come in with a problem and magically a brand/website/campaign comes out of it. We’d like to shed some light on how we work as a creative partner. In this blog series we will share common client questions and agency answers — a “LOOK Inside” our process!

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