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Top 5 Typography Trends We Can’t Get Enough Of

Finding new and unique ways to manipulate type has become a constant mission for many creatives because we want content to stand out, make waves and surprise our audience. Over the past few months, several trends have surfaced, which we’ll take a look at below. Whether they are used for an advertisement, infographic, or other creative project, these typography trends will showcase personality, sophistication and unique expression in any piece of work.
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Brain to Brand

From Brain to Brand: 5 Essentials to Build Your Brand from Scratch

There is so much to be inspired by every single day, whether you’re browsing though social media, walking down the street, looking at public as you contemplate your brand and start to doodle logo designs. But how can you get that brand idea form your head to reality? It’s not as daunting as you think. If you’re building a brand from scratch you’ll need to consider the following five essentials. We think it will help.

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top 5 website best practices for 2018

Out with the Old, In with the New: Web Design in 2018

Web design is becoming an increasingly popular requirement for brand, company and individual success. Why? Everyone is attached to some sort of a device because of work or personal use. People communicate through WiFi, whether that is through platforms like iMessage, Facebook Messenger or Instagram Direct Messaging. The only way to keep us engaged these days is through interactive web experiences.

How do I, as a company or brand, engage users successfully? There are several ways to accomplish this successfully; sometimes it involves paying a large sum to someone who can make your site beautiful and ever present on the World Wide Web, but most of the time, some of these can be done through hosting sites and with a little finagling of your web design.

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Conviva Infographic

Client Spotlight: Conviva

The hottest video platform company in the next generation of TV asked LOOK to create their “Market Year in Review” completely in infographics. It was a creative challenge we love to take on — one that mixes both sides of the brain — data and design.

We started first by establishing a brand style for all of the companies core icons like “ viewer data, viewing time, plays, concurrency, devices, etc., in both color and design. If you don’t know what all these terms mean, you certainly will now that we created simple illustrative icons to represent each solution.

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