Visa International Women's Day Campaign

How Can We Help People Press for Progress?

How Can We Help People Press for Progress?

That was the question Visa challenged us with this year once the #PressforProgress was announced as the international theme for Women’s Day. We became their go-to creative Agency partner last year when inclusion became a global topic!

After creating their #BeBoldforChange campaign last year, when the Women’s March was the launching pad for gender equality discussions, we knew this year would be bigger and bolder.

With recent movements like #MeToo and #TimesUp, now, more than ever, there has been a heightened momentum for gender parity. We created a unique illustrative “pyramid” of women with a clear inspiring message. It was showcased throughout Visa’s global offices — in hallways, in elevators, on the intranet, web and social media.

LOOK Agency was founded by two women and has an all-women staff — we couldn’t be more excited and proud of the work. Girl Power! #GirlBoss

Read Next: Women Making a Difference

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